Tuesday, April 28, 2015

Android has finally begun to make money on applications, more than Apple … – Spider’s Web

So far, the situation in the field of competition and Google Play AppStore’u clearly proven record that more does not mean better. The fact that the world is selling nearly five times more Android devices per year, and the store gets to play five times more applications does not translate into more revenue for the search giant. According to the latest report from Digi-Capital, however, this situation finally changed. Could it be?

According to the latest quarterly report for 2015 years Apple in recent months has not only significantly increased sales MacBooks and broke the record sales of iPhones but also recorded the highest in the history of the revenue from the Appstore.

Meanwhile, a comprehensive report Digi-Capital shows that Google supposedly ahead of competitor this time not only in the number of sold applications, but also the income received by them. It turns out, however, that Google can not even open the champagne, because the said report is recognized globally Play Store results, and so-called. “Chinese markets”, and as you know, with the recent Google does not receive a penny, and there are no more available its services.

Also, as far as adding the results of these two stores actually pierces the sale of value AppStore’u , whereas when you smash them into two parts, the store did not have the slightest chance of Apple in terms of revenue.

 app store revenue share value

It is apparent here that Apple’s policy regarding the introduction of its services and facilities in the area of ​​China definitely paid off. A company with a bitten apple not only began to sell more smartphones in China than in the United States, but also invaded the market, where Google has not managed to set foot.



The shares of local markets with applications last year approached dangerous levels Shop for official interest and, therefore, Google has every reason to be dissatisfied.

In fact, the only source of revenue for Google Play Store, which is slowly catching up (and even in some cases ahead) are iOS mobile games. According to the DAU-up over 2014 years revenue from mobile games available on the Play Store tripled.

While iOS users are still those who are willing to pay for apps and accessories inside them, it is estimated that the cost of advertising on Android devices are nearly half price, therefore, in some cases, developers programming for the green robot earn more.

The imbalance in revenue from apps stores two giants will certainly be gradually decreased, although in I feel that as long as you can not stave off rampant piracy on Android (which is a factor there many times higher than on iOS), Google can not count on the records.

* Image Home from website Shutterstock

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