The study, IDC predicts tablet sales growth this year to 234.5 million units. In the previous year to 229.7 million customers supplied such equipment. While the tablet market continues to suffer from the popularization of mobile phones with large screen sizes, IDC notes that the increase year on year is likely to be associated with good sales of tablets with Android and Windows on board, which will develop not only increases offsetting weakness iPads, but also pull all market up.
For Android will be a slight increase – from 67.3% to 67.4 dzierżonego% market. Google for the same system, this means an increase of 2.2% of sales – from 154.7 million to 158.1 million units. Position Android is therefore absolutely unshakable, but unfortunately a slight increase. This means that Tablets – although indent popular, it is referred they suffer from “quantitative” the evolution smartphones. In these gradually pumped screens and inevitably – phablety are increasingly welcome – consumers simply grow accustomed.
On the one hand you have Microsoft’s good news – inter alia by the firm tablet market will be slightly pulled up, but on the other hand, tablets, hybrids with Windows on board continue enjoying the rather poor interest. With 11.6 million such devices in 2015 will already 16.3 – does this mean for Microsoft’s increase of just over 18%. Although with such a small share of the overall market is in the context of the whole insignificant and does not give Microsoft the slightest hope of close confrontation with any of the leaders.
iPad and this year sales of only 60.1 million iPads. In the previous year it was 63.4 units – still, therefore, we are dealing with declines in sales of Apple’s tablet. It is directly related to the launch of the iPhone 6 and 6 Plus – larger devices that take iPadowi Mini market – your tablet with a screen size of 7.9 inches.
The IDC also takes a closer look at Microsoft’s distant future – 2019 already giant will sell 38 million such devices per year – and give him a market share of 14.1%, and thus double the result from 2015 – 7%. Also the entire tablet market will expand slightly – then it will be sold 246 million Windows appliances, Android or iOS on board.
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Source: IDC / CNET
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