Thursday, March 19, 2015

OnePlus raises prices. Android 5.0 and OxygenOS appear already … – PCLab.pl

OnePlus raises prices. Android 5.0 and OxygenOS appear already … – PCLab.pl

Another company, this time OnePlus, is preparing to raise prices. Last week, Apple announced the adjustments to the prices of their products for many markets, including the European Union. The increase in the value of the dollar and the decline of the euro make purchases in the latter currency are effectively less valuable compared to other currencies. For example, in September, the value of the MacBook Pro in Europe at $ 2578 effectively dropped to just $ 2,158.

For the producers of the depreciation of the euro against the dollar is a big problem, because fluctuations affect the proceeds from the sale. It seems that even OnePlus responds to new trends and promises to raise prices as early as next week.

OnePlus argues that Europe now sells its products at cost, and taking into account that the so far and so the margins are minimal, a drop in the value of the euro makes keeping current prices in the euro zone is not sustainable.

Therefore, as of March 25 euro area countries following prices will apply:

  • OnePlus One 16 GB White version: the current price is 269 euros, the new price is 299 euros
  • OnePlus One 64 GB in black: the current price is 299 euros, the new price This euro 349

The manufacturer shall ensure that the March 25 “will take a punch and absorb all losses arising from the sale below cost”. OnePlus also considers that the prejudice before the increase is a result of the desire of fair attitude towards consumers. But it is hard to avoid the impression that the case may have a second floor, and the manufacturer wants to really improve sales by encouraging consumers to buy as soon as possible. What is interesting because, OnePlus not planning any price increase of accessories for your smartphone.

As a consolation for smartphone users OnePlus OnePlus One has a message that will be available on March 30 update (OTA) operating system to Android 5.0 ” Lollipop “. This is not the end because no later than March 27 appear also has an original ROM OnePlus called OxygenOS, also based on the “Lollipopie.”

Source: OnePlus, Neowin, arr. incl.

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