MixRadio, a provider of personalized music streaming service, has enabled today access to its services recognized global customer base through expansion to Android and IOS and the announcement to establish a partnership with a company HTC.
The application formerly held by Microsoft and Nokia was available only on phones with Windows operating system. After the recent acquisition of MixRadio the fastest growing in the world mobile messaging operator LINE service was introduced on the Android and IOS. The partnership will open up new opportunities for joint marketing LINE and MixRadio, which will certainly contribute to the growth on an international scale.
“ We are happy that from now on, our personalized and easy-to-use music streaming service will be available completely new, large audience. For many people it will be the first opportunity to get acquainted with MixRadio. We are convinced that new users will love the simplicity Interface customization and quality that we offer. Our service removes the obstacles existing to date between the audience and the music. Now they can discover great music again “- commented CEO MixRadio, Jyrki Rosenberg.
“ Our service is now available in 31 countries. For many years we develop and improve our offer personalized music experience which means that we combine experience in the industry with the excitement associated with the launches of new products. Of course, our users with phones running Windows will continue to receive the highest level of service “- adds the director.
Today also there to announce the adoption partnership with HTC regarding joint marketing activities. MixRadio will be the exclusive provider of music news platform HTC BlinkFeed, so users will have access to personalized tracks tailored to their musical tastes.
“ HTC is a pioneer in delivering music listening experience on the phone of the highest quality. We are the first manufacturer of smartphones, which has integrated dual stereo speakers, fine-tuned sound profile and Dolby decoding technology. As a result, we offer a comprehensive, multi-channel audio system BoomSound HTC . Partnering with MixRadio is the latest example of our investment in providing the best music listening experience. From now on, our users will have access to personalized and relevant music news, so you never miss the latest albums and mixes your favorite songs “- said Phil Blair, President HTC, Europe, Asia and the Middle East.
MixRadio is very popular and great satisfaction among customers, and also receives positive feedback in the media. application is based on our own engine personalizacyjnym and analyzing billions of data points from users around the world. It is this MixRadio may offer unmatched personalization. Available at the click of MyMix function provides users with access to highly tailored stream of songs, and improves system personalization based on preferences, drawing from a catalog containing millions of records.
The offer MixRadio there are also thousands recommended collection created by a global team of experts and international stars. Because MixRadio is a service primarily for mobile devices, developers understand the importance of the availability of recordings outside of network coverage. Therefore, unlike many providers of free streaming playback, MixRadio allows users to listen to the collection off-line.
MixRadio plans to maintain and develop the existing partnership with adidas brand, delivering music to watch adidas miCoach Smart Run and Harman Kardon through full integration with Harman Kardon speakers Omni providing the ideal personalize home music experience.
MixRadio application can be downloaded from http://mixrad.li/DownloadMixRadio.
About MixRadio
MixRadio is the easiest-to-use application that offers the most personalized streaming music. When you click a button MixRadio service users gain access to a unique collection of tracks tailored to their musical tastes. It remains available to users of the directory containing millions of songs and more than a thousand of recommended collection. MixRadio is a free application available in 31 countries around the world.
Source: MixRadio
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